Interview with Dell executives Focus on PC sales

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SAN November 14 morning news, Dell's consumer business-cum-president Steve SMEs - Phyllis (Steve J. Felice) said recently, PC sales volume is not the primary goal of Dell, the company will be more concerned about solutions customers share. Interview with president of Dell's consumer business: PC sales is not much concerned about the significance of media Source: Sina Technology
Phyllis has attended the China-US Chamber of Commerce business meetings, visit customers in China, and taking the time to accept an exclusive interview with Sina science and technology . Phyllis is responsible for Dell's business solutions to SME customers, and he is also responsible for the full range of Dell's consumer products business, including desktops, laptops, software and peripherals, as well as product design and marketing.
PC sales is not the primary goal of Dell

market research firm Gartner recently released report, the third quarter, Lenovo Group (microblogging) Global PC products shipped 12.35 million units, surpassing Dell become the world's second largest PC maker, global market share of 13.5%. Dell's PC shipments for the quarter, 10.67 million units, the global market share of 11.6%.
While Dell slipped, but Phyllis has seen relatively light. Aires said.
He added that Dell's sales is not the primary objective. there is no great sense of concern about sales. and introduced a number of industry solutions. Dell founder Michael Dell (Michael Dell) in June this year on Wall Street even more bluntly said, Dell has an enterprise solutions company.
Phyllis, said in an interview that Dell will focus on solutions for future acquisitions. Phyllis believes that computing technology has been an important source of productivity, and the industries is expected to continue to grow, but sometimes there will be ups and downs with the economic situation and.
he said, The business has maintained a good momentum of growth, but more serious financial crisis in some developed areas, you can observe the growth rate is indeed slowing. quarter, worldwide PC shipments reached 91.8 million units, compared with growth of 3.2% over the same period last year, this growth rate is lower than previously expected. In the second quarter of this year, China surpassed the U.S. as the world's largest PC market.
surpass Dell as the world talking about the second-largest PC maker Lenovo Group, Phyllis admits that Lenovo is indeed a strong competitor, but he said the two companies in fact have very different strategy. a different focus. Dell will continue to promote self-development strategy. Lenovo does global markets in China and achieved great success, but Dell's measure of success is not sales.

recent concern for smart phones and tablet computers, Phyllis said, Dell has just started in this field, the influence in this area is also small. However wow gold, he said, Dell has been trying to understand the concept of the consumerization of IT.
now, Dell has launched several Tablet PC product, China long ago they were still starting up a 10-inch tablet. Phyllis said, Dell 5 inches Streak product sales have been good, but he did not give specific figures. He pointed out that the next few years, Dell will be tablet PCs and smart phones make a difference.
He also said that Microsoft (microblogging) out of the upcoming Windows 8 system is a very good product, will help change the Tablet PC, or even the prospect of smart phones and trends. He stressed that Dell will maintain a very open strategy, it would have been using Android and Windows platforms. (Luo Liang power static)

The following is an interview with Record:

Sina science and technology: the purpose of your visit to China is what?
Steve: Because a variety of reasons, I often come to China, and each time try to do some different things. The purpose of our trip with the Chinese Premier and the Minister attended a number of China yesterday held by the Chinese American Chamber of Commerce meeting. I also met a number of clients and has been conducting business on the assessment.
Sina science and technology: According to the ABC's latest report, although the global PC sales is growing, but the market growth is slowing. For this report, how do you see?
Steve: The industry's growth and global economic factors have a direct link. Stronger in some areas of the economy, PC growth is still strong. China is a typical example. Dell's business in the region maintained a good momentum of growth. More serious financial crisis in some developed areas, you can observe the growth is indeed slowing down. Computing technology has been an important source of productivity, and the industries is expected to continue to grow, but sometimes there will be ups and downs with the economic situation and.
Sina Technology: Are there any other reasons? Smart phones and tablet PCs will hinder the development of the business market?
Steve: We have not seen from a smart phone or tablet PC and other similar products is actually a threat. Studies have shown that they are in the market only additional equipment, because many people actually afford to buy three different devices. Tablet PC content in the browser is a good platform, but in creating content, Tablet PC's efficiency is very low. In my opinion, the majority of the industry changes more in response to economic conditions, rather than changes in the market.
Sina science and technology: still the question about the PC market, Dell is currently the world's third largest PC vendor area, lost the second position. What is your response to this change?
Steve: This ranking is that you measure the first, second or third of all standards. Many people like to use to measure the sales rankings. A few years ago, we began to convey a point of view, that is, sales to total sales growth is no longer as important as before, and we began a comprehensive solution to companies in transition. Sales really is not our primary goal. If you look at the changes taking place in the industry, you will find the market price of $ 200 in both products, but also the $ 2,000 product. A $ 500 server, also priced at $ 50,000 server. Concerned only with sales there is no great significance. We are more concerned about our solutions in the customer's share. Our revenues and profits continued to grow. We are moving from the broader aspects of the measure of our success.
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