January 6000
make not a dream, free to make some money after the payment, you believe that? , is now becoming a reality.
China Internet Network Information Center, January 19 released statistics show that, as of the end of December 2010, China's netizens reached 457 million, representing an increase of 7330 million end of 2009. Another Statistics show that China's Internet users are more than 5 times in India, almost double than the United States, and the new user is also a monthly rate of increase of 6 million. About half of China's urban population using the Internet, while the proportion of rural residents use the Internet has reached 14%. It is estimated that by 2015, Chinese cities with a personal computer penetration rate of Internet access will reach 66%, and now the level of Western Europe; by the Internet penetration rate in rural areas will double to nearly 30%; urban and rural areas together,
Gucci Messenger Bags, China will have over 750 million Internet users.
in such a large basis of Internet users in 2010, China has maintained rapid development of e-commerce, annual transaction size of up to 4.8 trillion yuan, up 33.5% in 2013 expected to exceed 10 trillion yuan . Ereli leading Internet consultancy study found that nearly three years, the Chinese e-commerce industry is in rapid increase in period, the overall development of the environmental good. 2010, showing a lot of power to develop the highlights, such as by the Macaulay Lin, Dangdang successful listing of the first wave of B2C market triggered the wave of large-scale traditional enterprise e-commerce,
B2C technology and platform of department stores and so on. As e-commerce development environment,
Tory Burch Shoes, supporting service system, corporate and individual users of e-commerce and application of the deepening of understanding is expected within the next three to five years, the rapid growth of the Chinese e-commerce market momentum will continue.
sister shop faster Pentium
sister, and was born in Wenzhou, rural areas, schools may have not graduated from his youth he worked tailor, married and is followed by uncle did pastries, helping relatives in Furniture opened outside the city, went to Chengdu to do business in recent years, is the main wholesale belt, while providing for some clothing accessories like belts. Mainly sourced from Guangzhou and Yiwu. Recently she thought of starting an online shop.
sister Why do you want to open shop?
1, New Year, my sister mentioned to open a shop on-line proposal.
2, the market, there are other owners in the online shop, I heard a very good business. Looking for her wholesale, there are many online retail stores to open.
3, markets a rent more than doubled, to more than ten million a year, the line was difficult to do business.
When I opened this shop can go to Taobao, she immediately asked the question: Taobao shop how much to charge? Taobao
When he learned that you can currently do not have to pay the rent shop, she was surprised. And then start complaining to me the market is now more than doubled the rent, business can not do - 50 square meters of retail stores, rental shops to more than ten million a year, close to 500 a day in the off-season, one day will only be two or three thousand dollars turnover.
online shop to sell? I propose to sell individual items, not near the big selling counterfeit goods.
accustomed to seeing in the market because of the ######## Nike, Adidas, I am more worried about where there are ######## sister. In the online sale of such counterfeit goods is illegal, it can not form their own unique competitive. However, the sister of the main selling low-end belt, focusing on good style, but the brand has little effect on the eventual purchase. Similar to this personalized ornament is more suitable to get online to sell.
another sister concern is how the money is received online shop?
sister asked if it was something to be first sent to others, they then call their own money. I told her no, the buyer bought fancy, he can give you pay, but the money temporarily on the existence of an intermediate account, so you get the goods shipped the satisfaction of the buyer, the money to your account on the.
how to open online market?
I found a few main belt to the sister shop to see the crown. To achieve the two crowns, that have made more than 20,000 pen business. Just started to quickly rushed to the diamond (251 credits), and maintain a high positive rating. Specifically, just opened shop, through some low-priced goods (original retail price of about 8-10 million) of the zero profit marketing (selling Taobao 2 million) to do first up credit, and to limit an individual can only buy 1 pieces.
view of the sister Taobao current zero familiarity with the network operating capacity is also weak, and finally we reached the consensus is to find a young girl Taobao familiar to her before the shops open up, if the body good, The young girl can be used as a model, do both. And so can his sister took over familiar with the online shop.
a week after the shop opened a sister network of luxury ... ... at the cheap show
based e-commerce market in China, it seems that the high-end line with the natural left luxury without intersection. Luxury has long been the attitude of spectators watching the development of electronic commerce.
Today, China's luxury era has arrived, it is understood, recognized the world's top luxury brands, at least Bacheng about to enter China, even so, they shop the market was less than in major cities 40%. This means that e-commerce solution has become a luxury brand the way to develop the China market. It is precisely because, with the rise of luxury consumption in China, Fifth Avenue, the only products will, charm benefits, share and network, together still net, net ... ... huha only a maximum of two years, these pioneering e-commerce sites have the rise of discount luxury goods .
foreign luxury brands are also concerned about the e-commerce models that develop the China market, Armani Group, formally launched in China end of 2010, EmporioArmani site is a large luxury goods group, the first such Web site launched . Now, the luxury goods companies are increasingly turn to Internet growth. Armani through e-commerce into the Chinese market, the luxury goods industry is seeking to expand the proof of China's fastest growing high-end consumer goods influence.
Armani Group Vice President John Hooks (JohnHooks) on initiatives in China, no taboo on the line: not be overemphasized, e-commerce is to cater to that. affluent consumers,
rising domestic middle class consumer groups is the main target of these people e-commerce sites.
Thus he said. Although the domestic debut of the earliest luxury discount site has only just two years, but there are a lot of investment cases surfaced. December 2009, financing of $ 13,000,000 attractive benefits. Established early in 2010 to share network, has been holding Mount Angel Investment Fund, a few months later to obtain capital from the song Wo, Richwood second round of capital investment. Not long ago, only the DCM and the product will be $ 20,000,000 Sequoia Capital venture capital.
another voice to pass out, Kazakhstan network.
to demonstrate identity. In the West, luxury goods are habitual consumption, not just because of luxury goods, but also a focus on high quality, seeking details of the culture, and its accumulation of history and art with design and culture expression are all closely related.
luxury e-commerce in China should integrate into the world of luxury goods in China's way of life. Flock on-line seller
2010, the country continued to increase the number of e-commerce sites, to the year in December, the industry had reached 18,600 sites, with the beginning of an increase of 16.13%. Although the 66.63% in 2008 and 2009 compared to 28.62% annual growth rate has dropped some, but in recent years,
Louis Vuitton Sunglasses, the number of domestic Internet site slow decline in the overall context, it still shows the vitality of e-commerce industry.
2010 年, B2C Web site number from 1.01 million to the beginning of the year in December from 1.18 million, growth rate of 20.45%, the annual e-commerce sites new sites, 80% of B2C. Despite the high number of B2C sites, but the number of people access to the active site is not high, in the year in December, only 1,420 per day B2C sites visited by Internet users browse, the annual growth rate of the number of active site B2C 3.68% much lower than the growth in number of sites.
e-commerce in the U.S. market, the retail top ten half of B2C business operations is the traditional site, which by virtue of its brand and resources quickly occupy the commanding heights of industry and achieved impressive results, confirms the traditional enterprises to enter the e-commerce market has unparalleled advantages. However, has been the traditional focus on traditional business enterprises to do e-commerce,
Coach Outlet, still face many development bottlenecks, especially in the operations, the challenge is from all sides, from the supply chain, warehousing to distribution, are new test. In addition, how well the line with the strategic positioning of the line to balance the channels, but also traditional businesses into e-commerce market to be an important consideration.
China's apparel industry is the traditional business representatives, to date the traditional clothing brand is no longer overlooked in this rapidly expanding market, the rapidly growing e-commerce, e-commerce have test the water, although many are still in acclimatized state, but this trend has not stopped. Taobao's sales charts, the traditional clothing brand ONLY, Jack & Jones and so on the list, and sales growth of more than three digits, indicating that if the real adaptation of traditional brand of e-commerce sales channels, the potential infinite.
, of course, on the current status of e-commerce development in China, the store will not achieve sales decline recently, but this trend has emerged in the United States, and strong. According to statistics, e-commerce transaction volume rose 6% each, store sales will drop 17%, the decline of profits, which in the United States has caused some impact. This traditional garment is worth serious consideration.
rapid growth of consumer information
Academy of Social Sciences Research Center of the Secretary-General and commodities in the proportion of turnover accounted for only 2% to 3% in 2011 may be further enhanced. and foreign developed countries, we still have gaps. U.S. e-commerce transactions are now accounted for about 7% of total -8%, South Korea is even higher. of course, relatively large number of Chinese Internet users, and the growth rate is relatively high, it is expected to enter the stage of rapid development of electronic commerce. visitors, there are few visitors purchase the growth rate in 2010 reached 20.15%, the fastest growth in nearly three years of the year. In December that year, a number of Internet users participate in buying behavior has reached 15.91 million, the annual peak in September 2010, reaching 16.32 million, a new historical high. However, the growth rate of the buyer or the slightly slower growth in the number of Internet users, which makes the number of visitors buying behavior of the industry in general continue to decline in the proportion of the 2010 annual average ratio of 5.03%, compared with 5.69% in 2009 some decline.
Today, the number of visitors to the characteristics of e-commerce industry has the following four points: First, the overall number of Internet users in the context of rapid growth, industry growth in the number of visitors can be expected; Second, the current business more emphasis on investment in Internet advertising, which makes the vast majority of Internet users have clicked on ads into e-commerce site; three, as the Internet increasingly improved integrity of the building, users on the network level of confidence in trade promotion, participate in online buying behavior the number of Internet users in accelerating growth; four, due to new Internet users over 40 years of age, and rural Internet users Internet users account for a considerable proportion of this part of the crowd to foster confidence in online transactions than the time required for the city and habits of young Internet users more, so the behavior of Internet users have purchased the proportion of consecutive decline.
1 6, Taobao, China's largest joint's shopping platform independent shopping search engine has released a 2010 Amoy net annual shopping search hot word list,
Coach Outlet Store Online, this ranking includes shopping Search for shopping annual consolidated Search for hot words, the annual hot search commodity, the annual hot search brand, features the annual hot search keywords and so on. With the clothing in this list accounted for 80% of the illustrate the potential of e-commerce market apparel products and consumer enthusiasm for apparel e-commerce.
apparel e-commerce, in 2006 set off a boom by the martyrs after PPG, after four to five years in the apparel industry to create a myth, but now the myth continues. E-commerce has undoubtedly entered the garment industry to another stage of competition, not a simple trade-off between the brand and the brand, but the traditional channels and the convergence between e-commerce, which may be brought for the apparel industry, to not a revolution but a revolution. Expert view
linked to the Internet all day, and even a few days do not go out, stay home Internet access, is one of many 80,
Prada Handbags, 90, after the portrayal. Network is the garden of their lives. This change allows merchants and other passengers had to change the traditional home of the shopkeeper behavior, because people are not out of the house at home, even until the end of time, can hardly wait for
otaku, the house is accompanied by a network of popular women brought a life phenomenon. However, the
China Electronic Commerce Research Center released the industry, textile and garment industry accounted for 12.2% of the first named.
leading fashion industry experts, Li Kailuo Economic Research, said so many years, people have been complaining about the . And consumers sitting at home, via the Internet to select the things, Express delivery, the transaction is finished, everyone becomes a terminal, this market is huge.
the past, people think that clothing is a need to touch, need to feel the merchandise, the store's sales should be better. In fact, 80, 90, after spending habits are not the same, they think online shopping is very convenient.
the past, work long hours, coupled with a small living space, it is little time to stay home. However, the Japanese research firm on the local and regional consumers of all ages including a sample survey, almost 50% of the time people stay at home has increased or increased significantly. The survey also shows that people choose up to 4 kinds of vacation is surfing the Internet, watch television or read newspapers, or listening to music sitting at home.
Today, Uniqlo to enter the Chinese market since 2002, plagued the development of the main problem is the slow expansion of the number of physical stores. The UNIQLO Taobao Mall cooperation with B2C model just to make up for this shortfall. Uniqlo flagship store on the sale of popular Taobao, but did not affect the income of physical stores,
Chanel Sunglasses, Shanghai, Beijing, continued rapid growth in sales in its stores,
Christian Louboutin Shoes, and online sales go hand in hand. With the advantage of resources Taobao, UNIQLO many conventional ways to get rid of the restrictions, Taobao Mall B2C platform through the rapidly expanding consumer market in China's share. This not only achieve the network marketing, network and help to brand building brand image. Although the network channels
has great potential, but UTA Fashion Management Group President Yang Dajun still think e-commerce can not replace the traditional channels. Network channels and traditional channels may not necessarily be a winner. The future, the coexistence of these two models is because consumers in these two modes experience different. Internet marketing has the advantage of cost-effective, but not personal experience of products on the Internet. The traditional sales model allows consumers to try a first-hand experience. So these two models each have their own selling point, can not be replaced.
recent survey, this newspaper for the average consumer of clothing online shopping carried out a small sample survey. The survey total of 100 questionnaires sent, 86 valid questionnaires were received.
The survey targeted mainly the urban middle-income young people, male 37, female 49, located mainly in Beijing, Shanghai, Guangzhou, Chongqing and other cities and some provincial cities.
one in the question,
in question two, satisfied
three in the question There are 16 people, accounting for 18.6%; choose uncertainty
in question four Select the
five in the question ; select
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