第三方支付给网游带来了什么

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　　7月24日，第七届ChinaJoy（中国国际数码互动娱乐博览会）在上海正式拉开帷幕。作为国内乃至 寰球名列前茅的游戏展会，我们在会上能够看到出色的各类游戏产品展现，还能从中捕捉到新的游戏工业发展动向 。今年ChinaJoy有一个动向值得我们关注，就是在展会上呈现了第三方支付厂商的身影――环迅支付（I PS）作为组委会独一指定的电子支付商受邀参展。
　　环迅支付作为海内第三方支付行业的代表，其亮相象征着ChinaJoy不仅仅是游戏厂商的盛宴，越来越 多缭绕着游戏的衍生服务支持企业也将会成为ChinaJoy上的主角。第三方支付平台走到了前面，与网络游 戏的深度联姻已经成为了趋势。据懂得，目前已经有十多少款国内风行的网络游戏开明了网络支付方式。世纪天成 、完善时空、天晴数码、联众、金山等多家网游厂商均与包括环迅支付在内的多家第三方支付平台进行协作。与第 三方支付平台的配合已经成为网游业的发展趋势。
　　在这种趋势之下，咱们必需要思考第三方支付平台到底给网络游戏经营带来什么？依笔者看来，重要是下面四 个方面：
　　首先，应用第三方支付平台可能保险有效进步网游玩家充值的效力，从而晋升网游的用户体验度。长期以来， 网游企业发行游戏点卡采取什物卡的情势,paul smith shirt，玩家购置须要去网吧、报亭等代销点，玩家在游戏中由于帐号中的余额不足而被迫下线去追求线下充值。疾速高 效的充值方式也成为网游体现用户休会度的主要方面。包含短信充值、银行卡充值等方法被一直开发出来，其固然 提高了效率，然而平安性令人担心。讹诈SP短信、木马的猖狂、钓鱼网站的横行,jimmy choo flats，让玩家抉择使用这两种充值方式心惊肉跳。
　　相比之下，网游选择第三方支付平台采取在线充值的方式，不仅仅是提高了效率，玩家在游戏中随时可以进入 到第三方支付页面进行充值，游戏不停顿；同时，第三方支付平台的安全性更高。各大第三方支付平台服务商在安 全保障上都十分重视，采用各种安全保障技巧办法，目前的安全性要比银行卡支付高得多。比方环迅支付就使用了 有名网络安全公司NetScreen提供的硬件防火墙、全球著名认证核心VeriSign提供的128位S SL证书以及内嵌了IPS反欺诈体系等等，极大地保障了支付安全，是国内第一家通过国际PCI-DSS支付数据安全认证的第三方支付平台。
　　其次，使用第三方支付平台可以有效节省网游厂商的铺设销售渠道的成本。国内第三方支付市场范围越来越大 ，使用越来越遍及，网游厂商取舍第三方支付充值方式基本不存在用户阻碍。更加值得留神的是，比拟传统的线下 充值方式，挑选一家第三方支付平台就能够面向全国服务，免去了网游去铺设网吧、报亭等销售渠道的本钱，甚至 是节俭了大批的制卡费。
　　第三，使用第三方支付平台有助于网游厂商开辟新的市场。使用第三方支付平台更加方便，而且不地域空间障 碍，这样极大处所便一些边远、网游传统渠道未涉及的地区，吸引更多的玩家群体。
　　最后，使用第三方支付平台还有助于网游厂商躲避各种政策法律风险。网游厂商在网游中发行虚拟货币在一个 重要的方面也就是要提高支付的效率跟安全性。但是跟着国度对虚拟货币治理的政策逐步增强,h and m jimmy choo，网游厂商随时都有可能踩入法律的雷区。用第三方支付平台来代替虚拟货泉的发行,golf polo shirts，完整能够承当虚构货币在网游中所施展的重要价值，将会让网游厂商阔别虚拟货币所带来的各种政 策法律危险。
　　网游联姻第三方支付平台归根到底就是电子支付发展的一种深刻。当然这也是一种双赢的合作，网游也将会给 包括环迅支付在内的第三方支付厂商供给一个宏大的待发掘市场。

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