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Old 05-24-2011, 02:50 PM   #1
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2) Bid smarterBeing in the first position isn't consistently ideal. PPC analysis has apparent that the ad in the aboriginal position frequently gets clicked as a reflex. These "curiosity clicks" tend to have a low acknowledgment on investment. Your best bet may be around 3rd position; on the first page,Minnesota Vikings jerseys, alluringly above the fold.
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7 Ways to Optimize Your Overture Ads
3) Write better adsUse action verbs. Be actual specific about what you're offering. Don't use all-encompassing calls to action like "click actuality" - use action verbs and facts. Tell prospective visitors what makes your site altered. Avoid superlatives like "We're the best" and "#1" - searchers are acute to marketing hype, even if you are #1.
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? Google's free Adwords keyword toolhttps://adwords.google.com/select/KeywordSandbox? Overture's Keyword Toolhttp://www.account.overture.com? Good Keywordshttp://www.GoodKeywords.com? NicheBothttp://www.nichebot.com/? Keyword Research Tool at the Webmaster's Toolkit http://www.webmaster-toolkit.com/key...rch-tool.shtml
If you're absolutely addled for account, appointment other websites in your alcove and review their keywords. Pay particular attention to keywords in metatags, alt tags and appellation tags.
The top applicant is paying 96 cents per bang, but the additional highest bidder is paying about a third beneath; just 64 cents per bang. Savvy advertisers on Overture use the bid tool for all their major keywords, and bid accordingly. In this example if you entered $1.00 for all your keywords,Cheap Cardinals jersey, you would be overspending by 35%.
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