Marketing Implications of 100 years

1, rats and dogs -
table for a team of mice to climb to embezzle the meat,GHD Red Butterfly 2011, but it alerted the slumbering dog at the table. Mice discuss with the dog, said: , and some suspected that I eat, and then I will become a case of the board of flesh.
Marketing Implications: Do not venture to defeat their foes, when they give you a little interest, you may lose is the greater good. -
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2, frogs and mice -
mouse frog watch their neighbors very nice to the eye, always looking for opportunities and lessons capable it. -
day, the frogs to see rats, persuade it to playing in the water. Mice can not, the frog said, there are ways to keep it safe, with a tether joining them together, the mouse finally agreed to try. Under the water, the frog entirely displayed their courage, it is sometimes voyage quickly, and sometimes dive to the base. Toss the mouse a very difficult war. Finally, a rat abdomen was filling water, rehydration was drifting in the water. The kite is flying the ventilation in quest of edible, base floating in the mouse. Stuffed up. Rope accompanied to the frog also brought up. After the rats eat the final drop of your mouth are extended frog kite. Kite ahead creature eaten, frog apologize to say:
Marketing Implications: Competition is the statute, when we took improper method to deal with competitors, perhaps we've yet has entered into the failure threshold. -
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3. white goose arrest -
white geese congregate to the lake, where many white geese often place the selection of suitable habitat. Wild geese chieftains also arranged a white goose vigil sentry, he saw someone coming to shriek and the police. Lakes goose hunters are familiar with the living habits of white. -
in the evening, they accidentally lit torches. Sentry saw the launch of wild geese to rattle cried, hunters and extinguishing the fire. When wild geese fly until the frightened, what manoeuvre is not, geese and fall back into place safely repose. -
repeated 3 or quadruple that later a sentry of wild geese that the direction of deceiving them, they must peck at it this time, hunters torch close to the geese. Sentry of geese geese pecking scared it can not then told. Sleeping geese by hunters in the occupy subnet, not an flee. -
Marketing Implications: any business will face the market test, when the competitors when the first test, the enterprise set up early advising system - the reaction. But after repeated after the test, and even enterprises have gradually loosened their vigilance, resulting in competition and win a combat. -
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4. animals to pull carts -
pike, shrimp and swans do not know when the three became good friends, one day, they also found a motorcar on the road, the motorcar has many good things. So, just want to drag the car down from the road, three guys together to take a massive burden, they Maozuliaojin, blue capillaries upon exposure, resorted to his life's exertion, but, no matter how they drag ah, ah La, ah move , car or in the old place, can not move one tread. Turned to the sky to mention hard Swan, shrimp and pour Yibubuxiang drag, Barracuda has got me towards the reservoir, whether right or bad? Anyway, they are straining the. -
Marketing Implications: a company's marketing team have different talent, they have a dedication for the enterprise, but if companies can not use their one place, so that the marketing power of companies connect forces, then, finally complain about who is useless. -
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5. an order of the tiger -
an official in Jingzhou,GHD NZ, the mountain's tigers eat out often and livestock. People asked the judge to clear E Hu. This person only one eviction under the tiger's command. Jiaoren carved on a high rock, happened to the tiger fknow next to nothing ofme reason left Jingzhou, he proudly that his orders came into effect. -
Soon, he was transferred to distinct regional lawful. The human of this area is quite strong, quite cozy to administer. He believes that the rock engraved in Jingzhou directive to subdue the ferocious tiger since it can be that can suppress the people educated, they tug people to describe the stone in Jingzhou. The results, not only does not govern the area, the official yet lost because of mismanagement commander. -
Marketing Implications: Many companies have a successful history of marketing, they rely on these methods to get huge profits. But when a new market when in front of, the surroundings changed, consumer psychology has changed, the original company of The detection here is that each enterprise has its own marketing prototype, but the time when the market changes, companies should accommodate their marketing strategies to adapt to the market, at the end of the day, the market is always right. -
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6. tigers survive -
have a hunter in the mountains to dig a cage,GHD, placed a trapping tool, as long as the beast's feet touched it, it will firmly brace the animal hoof. -
Once, a hapless tiger come out to fared, accidentally standing on this trapping tool, how can Zheng Butuo tiger. Tiger caught by hunters will be decapitated to understand, how do? Is it a few inches to grant for up to seven feet little paws uncomfortable body? No, or escape bear. Tiger furious up the ground desperately hopping prance, stop the bands of the vise's paws, and finally ran away. -
Marketing Implications: Each company in the market, the market could fall into the trap, these traps may get busy a deficit of funds, organizational muddle, forsook customers, distributors revolt, but the companies acknowledged this trap, if as the only tiger in a crisis location would rather must save the outlay of the local overall it? -
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7. imitate -
a human want to do a set of furniture, went to the bush to cut back on a tree and hands it to sawn wood. When the man saw the tree, the trunk of one resting ashore a stump, riding in the trunk; likewise saw in the slot to hit a wedge, and then saw, the archaic wedge Oh, for a moment must pluck out, playing into a new place. -
do a monkey in a tree watching him do all of this, I thought: the original timber so uncomplicated. -
the people stem weary, prevaricate down and doze for the monkeys to climb down the ride on the trunk, mimicking the movement of people saw from the tree, saw it very easy, but when the monkey has to pull out the wedge, the tree of a close up, caught in its tail. -
monkeys yelling ache, it strongly struggling to awakened the man. Finally, being knotted up with rope. -
Marketing Implications: Japanese companies are started by imitating Western products, but they are innovative in the imitation, which contributed to the prosperity of Japanese economy for 30 annuals. Many of our productions are imitation of creation companies in Europe and America, but we are not in imitation of innovation, so immediately television, DVD and many other products, the essence technology is not in our hands, this monkey's tail, was deliberately caught in the tree This shows that imitation is momentous, but innovation is more fussy. -
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8. Medical hump -
have a demand to the doctors tyranny hump, signs that read
have a hump trusted to ask him to heal. He took two pieces of wood, do not prescribe to the hump, not to give him medicine, put a piece of wood on the body, called the hump lying on altitude of another chip of wood with the pressure in the hump of the body, and then tied with a rope firm. Then, they jump on board to their own, step on something hard chaos. Hunchback he kept vocation for help, he does not care about as a result, humpback be Jinong straight, people are -
humpback's son and the doctors appraisal, the medic said:
Marketing Implications: customer needs are unlike, but also a diversity of customer favorites, marketing problem is to find solutions and methods of customer demand for products and such products and methods to meet customer needs, this is successful marketing. Many companies brag about in the ad what the product can solve any problem, when customers purchase after use but there is no efficacy, but can not find people to narrate the justice had. -
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9. clever criticism -
Calvin Coolidge in 1923 on the U.S. presidential king. -
known the president to reticent, often called -
Coolidge has a beautiful secretary, though a long good, but work was often slovenly mistakes. One morning, he cornered to see into the bureau secretary, he said to her: Coolidge
These words comesintoseffect the mouth, just so that the Clerk flattered. Coolidge went on to say: -
a friend know this, he asked Coolidge: ? He first gives the painted soap, why Yeah, just to blow, people do not ache.? -
Marketing Implications: In guiding the work of subordinates, praising more forcible than criticism. -
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10. unrealistic -
Once there was a rich man like priceless leather and exquisite gown things. -
day, he would like to show off their wealth, they want to do a amount of twelve hundred silver leather gown. Not so much skin, he went and Tiger discuss the peel to skin them, this person did not finish, tiger fled into the mountains to go. Once, he had wanted to table a rich feast of meat, and sheep to discuss, to cut their meat. The sheep fled into the dense forest one. -
this way, the man scheming for a long time, not make a tiger skin gowns, there is no way to realizing a lamb banquet table. -
Marketing Implications: In marketing, there are many opportunities for cooperation and strategic alliances, but the elementary conviction is that when you want to chase something with this when you indeed can not discuss things that interest people. China's color TV industry ? -
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11. Love to Share -
One woman came outside and saw the front yard doing the three retired people with long white beards, and she did not recognize them. Then said: -

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evening when her husband came home, she told him what had happened. -
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one of the old men explained: -
are pointing to another one and then said: Then there
added:
woman went in and told her husband's remarks. -
Her husband was pleased:
woman does not agree and said:
their daughter in another corner of the house to listen to their chat. And **** his own proposition,
husband to his wife,
woman went out and asked the three old men,
love Qishen Zhao toward the house. The other two are emulated him inside. -
wondered woman asked Wealth and Success:
old men replied together: there is also Wealth and Success
Marketing Implications: love can thaw all the contradictions of adore can send wealth and success. In marketing management, in the same group, each manager, each salesman to do whether the cause of love, then there would be anybody antagonists can blow it? -
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12. enemies and friends -
Lincoln as U.S. president, his political opponents led an official viewpoint of discontent. He denounced Lincoln ought not try to make friends with those people, but ought eliminate them. -

Marketing Implications: friend and antagonist is respective, if an enemy into a friend, is it not one fewer antagonist? In the bargains market, the competition is relative, if the co-development through leagues between market, for affairs not only save a lot of price of sales, and market space will be more wide. -
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13. Chuixiao fisherman -
will Chuixiao a fisherman, with his darling Xiao and nets to the sea. He stood on a rock, blowing Xiao come. He wanted music so beauteous, the fish will swim to his face to his. He blew a long period attentively, even a shadow of the fish are not seen. Hsiao he angrily put down his net, to spread the water to go, the results caught many fish. He will net the fish a segment of the still to the beach to see the fish bound, the fisher says angrily: but you jumped up.
Fish said:
Marketing Implications: Marketing is the use of targeted customers the process of marketing strategy. So select what variety of target customers as the company's marketing target, and for these customers to prefer what kind of marketing tactics is very important. Marketing unsuccessful may be an important cause that things do not look at objects. -
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14. pair apples -
New Year's Day, a institute club before, a woman selling guarding two baskets of the Big Apple, because Tian Han, and asked only a handful. Seeing the situation of a professor, came up with the woman to discuss a few, and then waded around the store bought vacation spent in the red ribbon weaving, and with the old woman with a bundle of two apples, then high shouted: Yo! two dollars a pair! Needless to for a while, all sold out, thankful woman, acquire huge salaries. -
Marketing Implications: This is a successful marketing target market positioning case. That is, first to distinguish the distinction between the number of market sections, and select one or several market sections, these segments for the development of products and develop the marketing merge. The professor was the throng that the union carried out before the market segmentation can be described as imaginary, accounting for a large proportion of the couples of the couple gave him influenced to make couples aware of the needs of the largest apple market, and the positioning of their products is Kit Kat, a bundle of two red ribbons, and called for the -
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15. antelopes and lions -
Every morning in Africa a gazelle wakes up, she knew to be in Africa than the fastest lion scamper faster, or another she'll be dined; -
Every morning in Africa a lion wakes up, he knew, to be run than the slowest antelope in Africa, faster, or he would hunger to decease; -
Whether you are a lion or a gazelle. When the sun rose you must start running ~!!!! -
Marketing Implications: run up it, in this competitive society, if the business stagnation, still immersed in old glory there, then finally all over or be eaten, or starved to death! - / p>
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16. 2 salesman -
It is well known marketing industry a fable: the two shoe fabrication companies were sent a clerk to open up the market, a man appointed Jackson, a dare the well. On the same day the two of them came to an isle in the Pacific, arriving the same day, they found that local people are all barefoot, no shoes! From King to the needy, from the monks to the matron, even no shoes that night, Jackson beat the foreman to the citizen headquarters of the wireless, back tomorrow.
Two years after, where people are wearing shoes. . . . . . . . . . -
Marketing Implications: Many people often complain that hard to open up new markets, new markets to the fact that in front of you, but how do you find that the market only. -
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17. clever newsboys -
a district, there are two newsboys selling the same newspaper, the two are rivals. -
very hard the first newsboy, selling the street every day, his pharynx very loud, a annual newspaper is not selling a lot, but also a decreasing trend. -
newsboy willing to use the second head, in addition to hawk, he also went to some firm places every day, go after a newspaper dispensed to everyone, gather the money again after a when. The more the more familiar place to run, newspapers will sell for more and more, of course, some loss. The first newsboy's also able to sell less and less, and have a path out of another. -
Marketing Implications: -
The second approach
newsboy profound meaning in the great: -
First, in a nailed territory, the same news, readers of clients is finite. I bought would not buy him, I sent the first newspaper, the people who get the newspaper, is surely not working to buy someone else's newspaper. My occupation is equal to the mall first, I made more of his mart ambition chance. It antagonists the profits and reassurance poses a thump. -
Second, unlike other consumer merchandise, newspapers, this object has a complex decision-making process, randomness buy more, generally will not return because of quality problems. And the money was limited, we will not do not give money, not change today, tomorrow will give. Intellectuals so it was not difficult for children. -
Third, even if some people read the newspaper, reports do not give money back, there is no relationship, there is always a backlog of newspapers, and second, he had read the newspaper, certainly do not buy the same. Or their potential customers. The story we will study a lot about consumers, market share, potential customers, consistent customers and other marketing terms. -
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18. success or failure of just one dime! -
a job that benefits life! -
when I and another pass break pass opponents to adopt battle, I was confident to conquer the final. The strange thing is,GHD Midnight Gift Set 2011, recruitment, general manager did not ask questions, but with my opponents to another company the bill. Only one company from going to Station Road, general manager of recommendations by bus and gave everyone 5 cents, will impulse everyone to buy their referenda. -
fare is 4 angle, deserving to the absence of change,GHD Purple Butterfly 2011, the bus team have developed a 5 angle does not give change received the accustomed, and I will be looking for will not ask for a dime forever feel open to a dime, also lose. Did not calculate my opponent has naught to the crew are looking for. Crew mow favor a sword disdain in the eyes of my competitor glances, only handed out one dime, one side of me, and delighted in the thought, opponents of the Station, get off, common manager of the opponent's shoulder patting:
Marketing Inspiration: -
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19. moose and gas disguises! -
a salesman can sell anything he known, he has sold to dentists a toothbrush, a baker selling cake. sold to blind a TV. but his friend told him that If you can sell a moose gas masks, you be considered a really good salesman. So, the salesman, travel long distances to the north, where there is only one moose live in the forest


crazy,
when the vegetation is completed, many noxious emissions from smokestacks billowing out by and by, to the salesman by the moose come and said to him, -
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Moose said:



Marketing Implications: Some time single is capable to achieve the mission, a large salesman to sell the need to create demand and work to meet this demand. This is up from the tactical to strategic shortcuts ~! -
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20. pupae and butterflies -
looked beautiful butterfly pupae over the flowers, very envious, and asked:
Butterfly told him:
butterfly pupae asked,
butterfly told him that
Marketing Implications: This fable is told of a sublimation of the fact almost life. Use it to Italy explains the entrepreneur, it is very appropriate. Entrepreneurs to innovate, and occasionally had to Management mover of Schumpeter talked about the old saying, that so-called We have the bravery to crash the cornerstone of our success to find new development motifs? -
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21. look for a horse -
There was once a scholar to the capital test. Way, in a store, to lodge, the horse set a stake at the door, the morning prepared to go, the horse has vanished. Since then, the scholar began to look for a horse nigh. -
he found the whole day, not seen to find traces of the horse; afterward day, he saw distant seems to have a horse in front, but came closer, but it is a donkey, he quaked his brain down and proceed to shake along. -
the third day, he saw in front of the horse, he was secretly delighted; this time my nag to the bar, but went into a look, or a donkey. He has gone, and still every day to see a donkey, but he has not ignored the donkey, only to find their own horse. Close checkup of the time went, but the end outcome of dissipation and died the scholar looking for a horse on the road. -
Marketing Implications: Marketers look in every customer is the first day of work done, but every day we are doing this work, the first should consider the question: What customers can do for us? What we need is the customer? How to find customers? Conformism, lack of chance preoccupied marketers will not find their own customers. -
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22. breakthrough innovations have -
Columbus is the prominent 15th centenary mariner. He seasoned hardships finally found a new continent. -
for his discovery of this important, it gave a lofty rating and many credits, but some do not agree that this is not everything showing if often ironic. -
time, friends, a guest house in Columbus, speak and laugh, he also filed a Columbus thing,GHD MK4 Pure Straighteners, Columbus heard only a faint smile, do not quarrel with you. -
He got up and went to the kitchen, took out an egg for everyone, said:
we herd, this try, try that, the results have failed. -
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suddenly become red. -
Marketing Implications: Marketing Innovation and Columbus discovered the New World, the results came out people other up, but it was not thought of it before, no one to break through. So try to learn marketing, law and innovative methods, and the rest for others to say, as long as you can move your customer on the line! ! -
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23. two alter consumer experience -
at the doors of paradise, the two met a exotic woman. God let them tell their own life a most elated thing. -
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American woman are also amused to mention. -
God sighed and said, -
Marketing Implications: Many consumers in China's backwardness in the elapse deposited consumer awareness so that in the environment of restricted costing power and do not ambition apt elect the purchaser credit, can merely cause sadness of the Chinese woman. However, the potential demand as a stock of resources that can be guided via advocacy. Marketers through the institution of new marketing means to get consumers to tap the potential claim for recognition intentions. -
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24. the absolute restroom -
have a family, living in the road between the town and the town to grow vegetables for a living, suffering from a rather less fertilizer. -
one day, parents had one idea: -
bamboo and thatch
he built a toilet, and sure ample, said all who travel it, from no shortage of fertilizer to grow vegetables, apples and oranges also grow plump. -
Road inverse a kin, but also to grow vegetables primarily looked at with envy, thinking: clean, beautiful, generous, sumptuous.
So, he used the agreeable brick corrugated, drew both inside and appearance of lime, but also along the toilet more than twice for great. -
completed, he felt very satisfied. -
curious people coming and going across the latrine, create their own aesthetics toilet no one attentions, and later asked a passer-by, before we know because he was the toilet lid is so beautiful, so neat, maximum people thought it was a temple, in pressing who of lesson ran latrine, the temple will not run out. -
Marketing Implications: marketing is targeted to the work carried out by the customer, if you see actions taken by competitors, their lack of well-planned arrangements, hastily, notwithstanding further work will inevitably lead to a perfect failure.