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SWITZERLAND. MCM's SS 2012 collection repositions the brand at a new premium level with enhanced quality materials and improved detailing throughout. This colour-inspired collection offers a wider choice of styles and designs than ever, creating an offer that caters to all profiles and age ranges with a travel twist. For duty free and travel retail the emphasis is on both practical, functional lines and replica chanel bags sale fun styles aimed at the younger consumer. In addition, the range of small leathergoods continues to play a vital role with new introductions aimed at the gifting market. Strong colours run throughout the collection with in-trend orange, lime-green and mustard yellow all dominating. With the younger traveller in mind, MCM is introducing Sweet Visetos, a pretty ‘heart' cherry printed design in pink/blue, white/pink and beige/pink. Styles include mini and medium Boston and Tambourine bags along with wallets, keyrings, heart-shaped handbag mirror and card case. Travel retail <a href="http://www.vibramfive-fingersshoes.com/vibram-five-fingers-men-sprint-grey-blue-p-85.html"><strong>Vibram Five Fingers Men Sprint grey blue</strong></a> example prices are EUR 300 for the Tambourine bag and EUR 385 for the large Boston. Also aimed at this market is the capsule 35th Anniversary line made from ultra-shine logoed PU in fun and glamorous colours such as silver, gold, purple, red, champagne and pink. In two bag styles – Boston Mini and Boston Medium – plus small and medium pouch and various wallets, this line offers great entry price points from EUR 95 for a pouch to EUR 385 for the Boston. Inside each designer handbags sale item is embossed ‘Happy 35th Birthday. We love you MCM'. Several of MCM's SS 2012 lines are suitable for cross-merchandising. “We are seeing buyers pick out two or three shapes from a line which can be merchandised with another line to provide variety and interest,” said MCM’s Susanne Laible. As an example she gives Funk Rock Luxury in studded cognac and beige visetos. Shapes include a small Boston (EUR 665) and medium Shoulder plus clutch and various sizes of wallet (from EUR 215). “This is ideal for merchandising with Vintage Visetos which is one of our largest lines and extremely commercial,” she says. For SS 2012 new shapes have been introduced such as a small Shopper, small and medium Satchel, the ever popular Boston, a mini Shoulder bag and Drawstring Shopper, described as extremely practical without being too bulky. Travel retail prices range from EUR 470. Similarly styles from specific lines can be used to introduce colour into a selection. The bright and bold pink and blue choices within the Sophia line, made from saffiano leather (pictured) are proving popular with retail buyers, particularly the large Tote in blue (EUR 495 and EUR 455) along with the good variety of small leathergoods including wallets, card wallet, name tag, belt and cute Tote, Bowler and Boston Mini Charms. The Grace Medium Tote, too, adds interest in croco embossed cowhide or canvas, <a href="http://www.thomassabocheap.com/thomas-sabo-charm-club-tspd195black-boots-p-385.html"><strong>Thomas Sabo Charm Club TSPD195--Black Boots</strong></a> or pure cowhide. In lime, orange, orange/beige, yellow, and yellow/beige, travel retail prices are EUR 580 for the Tote Medium Croco. “MCM's Boston project has been a winner for the past two seasons. SS 2012 sees the introduction of the Shopper project with two styles of bag available, the E-W and N-S. A fresh look, these logoed visetos bags come in white/black, cognac/orange and beige/beige. ‘The white/black has been particularly well received but the cognac and beige versions are again ideal for cross-merchandising with our chanel handbags sale Vintage Visetos and Heritage lines,” says Laible. For soft luxury, the new Sun Dream line has all the answers. In soft pebble cowhide, this short line includes a medium Shoulder, large Satchel, medium Tote, medium Hobo, Mini Cross and various practical flap and zipped wallets. Colours are off white, black and a gorgeous coral with contrasting zips and braided detail. One size of the bags has the MCM logo embossed, while the other has the MCM gold logo, subtle but very MCM. “To date nearly all retailers seeing the collection have ordered Sun Dream,” continues Laible. “The Hobo, Tote and Medium Shoulder have been particularly well received and the off white and coral colour have been very popular.” The travel retail prices are EUR 495 for the Hobo and Tote and EUR 455 for the Shoulder. Established collection favourites such as Ivana, First Lady, Heritage and NY Visetos are back with new styles and colours. Boston and Bowler shapes join the Ivana line-up, along with a Boston Mini with shoulder-strap, while classic colourways are joined by orange, navy blue, and lime-green. Small leathergoods includes a new large flap wallet with ample compartments for storage and a useful diary or notebook holder. Travel retail price examples are EUR 470 for a Boston and EUR 410 for a Shopper. For First Lady there is a new N-S Bowler and Top Handle document case while NY Visetos adds a new Low cost On Christian Dior Handbags | Cheap Fashion Handbags Discount Hobo and Satchel. Gift lines are an important addition and the next season sees the continuation of the Heritage Animal Charms from MCM Â*available as a bear, dog and rabbit, plus zip top pouches, key cases, coin wallets, passport holder, cosmetic cases and others. There are also Tote Mini versions of the Tracey line in cognac visetos, white/navy, pink visetos, lime visetos, blue viseto. Other new lines within the MCM SS 2012 collection include Stark, a range of backpacks and waistbags in logoed visetos; Urban Styler and Sapiano lines for men; Camou Pop, a fun range <a href="http://www.suprasforcheap.com/supra-051-mens-purple-p-291.html"><strong>supra 051 mens purple</strong></a> of printed travel bags. Susanne Laible concluded: ‘The MCM SS 2012 collection offers travel retail buyers a huge variety of choice, style and price points with all types of passenger catered for. To date the collection has been very well received and we are now looking forward to introducing it to our customers and potential new clients in Cannes this year.” Popularity: 1% [?] Tags: Replica Chanel Bags Sale Bookmark: