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Sina Technology: Ye Hao expected this war of words, after a dispute genuine pirated, probably a little less when it can.


Koo: Each event is a concern about space, because it is premised on the media to pay attention to it, in this respect, the topic is a legitimate topic of the next three years, events in this area the law of nature, including the portal itself, just said, calligraphy, games and more will happen in each area, it will be the law of nature.
Youku CEO Victor Koo: We are not being entangled in the war of words


Youku CEO Victor Koo
Sina Technology News November 2 pm news, 2009 Internet Conference on November 2 -3 held in Beijing, Sina as the official Partner of the General Assembly were broadcast live, Youku CEO Victor Koo told Sina science and technology interview that how to operate a rational and healthy, we must now consider the problem to be more, rather than being entangled in the war of words.


Koo: In the past had expected, the leading video site in 2009, billions of dollars of income can be done, if the leading video site to billions of dollars in revenue, Youku has been profitable over the system. The final analysis, when we choose to profitability, the accounting decision, it plainly, in the continued expansion of revenue cases, you really put into perspective from the intensity of investment options. If in 2010, 2006, 2009 is the original creation of an industry or in the growth stage, then the next three years, may be another metaphor, it has become inspirational years, this time to see how we begin to choose independently to the manipulator, how to operate the industry, so we have been promoting healthy and orderly development of the industry in the next three years, you can see a lot of external factors, the more important is how to run it within the industry itself. How the true relationship between content and distribution business is good, the advertising revenue generated Ye Hao, including the user perspective of consumption, resulting in more and more effective revenue model out, so the industry will have positive development.






Sina technology: not just to share the cool areas on the superior profitability, we are also very concerned about this, it may be next year, what Youku major moves or plans?


Koo: We have just released is that many people have such concerns, the final effect is exactly the opposite. Because the Internet and even television and the media in this linkage, and even the attention of the play itself, we have increased the ratings, whether TV ratings or the ratings site, because as we are concerned about the topic, I think we all saw, the effect is to bring multi-party interaction, and now with more film and television organizations process, also found this, we as a video site in the early time, access in filming process, including the promotion process, to promote some concern about the film and television drama, driving its future ratings. First in the television hit, finished in the television broadcast, the network will be hit, each ring is a win-win situation everyone. If we are really all together in the same time to hit it, may indeed be some contradictions. But we now see as normal is seen in foreign countries before in the television broadcast or cinema release, back in the DVD market, there is no contradiction between them. In this regard, the video site a little better than DVD, the video site to promote its role in promotion. Because the DVD market just released, there is no promotion. We all know, a lot of entertainment topics,christian louboutin pas cher, there is word of mouth marketing on the Internet, in fact, is to bring its attention with a very important part of the ratings. This area has contributed much to the video site, and in this respect, we are willing to work with film companies to interaction and cooperation in this area of ​​practice, including the most recent with Zhang Jizhong, Feng Xiaogang, a lot of directing, they are the latest drama, our visit the set of pre-promotion, have brought very good results.
Sina Technology: Good afternoon Members Sina friends, I am now the location of the Beijing International Convention Center, held here this afternoon in China in 2009 Internet Conference, are pleased to go to a guest from Youku CEO Victor Koo President to share with us the entire video industry, the recent situation, it is first overall with old friends, please say hello.

Sina Technology: Thanks very much to share with us the ancient always so many video sites on the status of the industry, the last point of time, with the camera in front of your friends have to say a few words.

Koo: If you wrap the topic of genuine, healthy development from the health point of view, three years ago, the story should begin to say, the most beginning in 2007, concentrating on television with cooperation, we are looking at the short video,chaussures Christian Louboutin, around that time for more class information, including promoting the culture around the TV drama this year,christian louboutin pas cher, more areas, such as the rights of distribution companies, including cooperation in film and television production companies, including this year to push The hit series model, the first push with the Huayi This development process, we can see the video industry with the gradual expansion of marketing situation of the cake, more emphasis on cooperation with the content side. Recently, a bad situation is that we can take this topic as too absolute, when looking at this topic, or even a lot of false information out there, from the benign view, the content of co-operation with the issue of the relationship between, Youku as a leading video platform We share a lot of content partners to communicate when we think of this as a new distribution model, film and television organizations, including television is a brand new opportunity. How to operate it rational and healthy, we must now consider the problem to be more, rather than being entangled in the war of words.
Koo: Sina's friends Hello everybody, I am pleased to be able to participate in this interview with Sina China Internet Conference. Video site Youku has been developed for three years, very happy to have so many friends like our site, in the next three years, we have to be more pragmatic and do the customer service, excellent for everyone to cool, when can really help you find best with the coolest video, get the best user experience with the coolest, thank you!


Koo: This point of view, such a war of words is not the first nor the last time, you can see that in some perspective, is to bring awareness. A point of view, although we do not want this war of words, everyone is a brand for both, including cognitive enhancement. If from the user with the client's perspective, the impact of this is really insignificant. In this regard should really do a good job, more critical, we do not want to request or short-term flows in this area and so increase, we do not have much meaning, we want out of the healthy element of the built environment promote this thing, then again, do more, talk less something.
The following is an interview with Record:
Sina Technology: Just now you mentioned This is a topic that leads to the copyright side now starting to focus on online video platform, this may affect the interests of television stations in this area, this will be not a barrier to the development of video sites it?

Koo: In the beginning, Youku's position is shared with the user or the media to the original co-exist. Youku's position is the first video website, we firmly believe that you only do one, do not the leading,tods shoes outlet, whether the needs of users or user-generated media cooperation, want to see the contents of the circumstances, the environment in China is now More content is a little more media cooperation. Because the user original piece, DV relatively short history, can carry the content, or create or limited. So there is no so-called transition. Should begin such a model, but there is little cooperation from the media this, an objective fact is that video content is distributed in the country, whether it is television, film and television distribution company with production companies, thousands of tens of thousands, make a video platform, our challenge is to constantly keep up with more partners together, while the content of the review mechanism to cooperate with the contents of the case, to minimize this risk, objectively speaking there is no way to say no to consider this problem, but also to take the initiative to expand the scope of cooperation in the media, while the technical side, including the mechanism, to increase you check the contents of the review scale, which is a continuous improvement process optimization.

Koo: I think the video industry in the three years of development in general, is very healthy. Three years ago, we are not optimistic, and I are eager to do in this industry, and now in 2009 we started promising, and I should be more enthusiastic about my son. Each area will have different branches of latitude, or some point of controversy, this is normal and can even be said that there must be development in the industry, the entrepreneurial process, especially in the Internet business, could not the same as with other industries, indeed biased media, with the war of words more than other industries, when beginning a business may consider such factors, but the people in them, have to face.

Sina technology: one last question here, on your personal business, from a video website has been facing Youku much hype and negative news than positive news, and now will not because these things with to a certain pressure, there is no regret at not doing anything else, but to do such a trade looks a bit confusing?


Sina Technology: We would be very concerned about the situation Youku revenue, but also very concerned about the recent series of disputes, whether or negative reports, there did not give advertisers the situation affecting the advertisers?
Sina Technology: I also noticed that the name started out in the form of sharing videos, and later include Tudou, Youku make a fuss about the genuine high-definition, still in waves, making genuine and pirated disputes. This transformation is very difficult, to your point of view?
Sina technology: Do you think how long time war of words, a war of words, starting with the portal, the portal is a profit later, now in development, video sites such disputes on copyright, but also to How long can it end?



Sina technology: Thank you, old general.
Koo: I think every industry has its own natural laws, from 2006 to 2009, three years of development, now see the beginning from the video industry are not optimistic about the situation in 2009 We think this market is still in something to do. Now we are facing some new industries coming together in the mixing Bureau, which is seen in other areas, many areas of China's Internet will be through such a war of words and such a PK, I feel quite normal.
Sina Technology: We can see the excellent recent disputes keep things cool, how do you view this phenomenon now, suddenly about to become the focus of the media.
Koo: Sina's friends Hello everybody. More articles related to topics：


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