On March 14,
Microsoft Office 2010 Home And Student Product Key, Microsoft acquired one more Web-advertising vendor,
Office 2010 Pro Key, Rapt.It;s obvious: The Redmondians are creating out their marketing portfolio by way of acquisitions.Microsoft was thwarted in its attempt to purchase (after which block-Google;s acquisition of) DoubleClick. And it;s still uncertain whether or not Microsoft will pull off its acquisition of Yahoo, which would be the grand-daddy of not only all advertising-specific acquisitions,
Office 2010 Pro 32bit, but all Microsoft acquisitions in common. (Yes,
Office Professional 2010 cl��gen, Microsoft and Yahoo allegedly are speaking, sans attorneys. The real Microsoft acquisition of Yahoo could nonetheless confront a long and rocky road forward.)Inside the interim, Microsoft has managed to obtain various other niche advertising-related players more than the previous few of several years, such as:2008: Rapt — marketing yield-management technology for digital publishers
2008: YaData — online advertising targeting technology
2007: Multimap — location-based services
2007: aQuantive — marketing platform,
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2007: adECN — advertising-exchange platform
2007: ScreenTonic — mobile ad-serving platform
2007: TellMe — voice and mobile-search services
2006: Massive — in-game marketing platformMicrosoft CEO Steve Ballmer was quoted late last year as saying he expected Microsoft to acquire about 20 companies a year for the next five many years, with most being in the $50 million to $1 billion range. I wonder if Microsoft;s $44 billion bid for Yahoo will end up reducing that total.