Your Face Painting And Entertainment Features Are Probably The ...

Your Face Painting And Entertainment Features Are Probably The Best Ever – But Isn’t It Time To Show Off Your Benefits?Article by Sherrill ChurchYou’re a first class Face Painter or Children’s Entertainer and you want to let your customers know about your best features and how brilliant you are. Wrong, so very wrong!Unfortunately your prospective customer isn’t interested in how brilliant you are, whether you are by far the best in town, how long you’ve been established, or what qualifications you hold. They’re not interested. They don’t want christian louboutin outlet online to read all about you, you, you and your huge ego trip. These are your ‘Features’ and bluntly no one really cares about them.If you flip through the Yellow Pages, a local magazine or a newspaper you will probably see that all the other Face Painters, Children’s Entertainers and allied creative industries are all hammering home their ‘Features’.A typical advert would go along these lines:Their Logo, followed by their feature, followed by bullet points with their features, followed with their telephone number and address.Boring, uninteresting, not compelling info for the prospective customer!On the other hand what you should be letting your prospective customer know all about is your ‘Benefits’.They want to know how you are going to make a difference to their party or event, they want to know what value are you going to add and what problem or need of theirs are you going to solve.Relaying the ‘Benefits’ of your Face Painting or Children’s Entertainment business is what you should christian louboutin outlet be concentrating on when writing the copy to your adverts, your sales literature, your website and your business card. In fact anywhere and everywhere that your customers sees your written words should have the emphasis focused on your ‘Benefits’.Features should still be used however, but not as the main context.Here are a few pointers in the right direction of what ‘Benefits’ to include in your copy writing:· How is your service going to make your customer feel – a benefit· What need of theirs will you be fulfilling – a beneifit· What is it going to do to their self-esteem – a benefit· What added value are you going to bring – a benefit· What is the final result you are selling -a benefit· What incentive to book now are you offering – a benefitSo stop thinking features, or how brilliant you are (the customer will judge that for themselves) and start thinking about the benefits that you will bring.Sell the emotion, the outcome, the final result of your service, and sell how it will make the customer feel.Remember benefits first – not features.With so many design books on Face Painting out there, it all christian louboutin sale outlet becomes a bit ‘samey’ when all you actually need is advice on how to grow and make more money with your Face Painting or Entertainment business. You have so much choice on how to grab a copy of the latest book on princess faces, monster faces and animal faces, but struggle to find a comprehensive book on Face Painting that will guide you in a tested business direction.Sherrill Church has been running a profitable Face Painting company for 19 years and now tods ballerina flatsandCheap Car Audio Players- Have ... - 重庆一百度 her successes are in print. ‘Face Painting For Profit’ is a series of step-by-step home study guides to turn your pocket money existence into a full-time explosion. Get Chapter One of her book here by clicking on the link. http://www.mimicks.co.uk/chapter-one.htmShe also has a great little free report for all small business owners: The Seven Wonders Of Your Business World, which takes a look at the reasons why we go into business in the first place. Click the link today for your FREE copy: http://www.mimicks.co.uk/report-su.htmMore Face Painting ArticlesRelated posts:Your Face Painting And Entertainment Features Are Probably The Best Ever – But Isn’t It Time To Show Off Your Benefits?Collecting Face Painting Testimonials – Discover A Grand Solution So That You Never Miss The Opportunity To Accumulate Your Influential Social ProofStart A Face Painting BusinessKids Face Painting is a Great Way to Earn Extra MoneyAmazing Face Paint Art of James Kuhn. slide show to music.